Magazine Success Story: The Saturday Evening Post Keeps on Going

In a recent article, The New York Observer reported that “your great-great-grandparent’s favorite magazine is making a comeback.”

… If the scene looked like something from days gone by—back when glossies were flush with revenue and lavish events were a common occurrence—still more jarring was the title of the magazine being feted, its recently redesigned cover, blown up and mounted on foam core, propped up on a stand in the corner: The Saturday Evening Post.

‘I didn’t even know the magazine was still around,’ a young book editor told us as he stood, sipping a glass of white. …

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