History of the Benjamin Franklin Literary & Medical Society
Founded in 1976, the Benjamin Franklin Literary & Medical Society has become a leading information source on health and medicine for the general public. In order to properly reflect its wide range of health-education and philanthropic activities as a 501(c)(3) nonprofit organization, the Society has established three divisions to fulfill its goals.

The Saturday Evening Post Society
The credibility of The Saturday Evening Post has made it a valuable asset for reaching medical consumers and for helping medical researchers obtain family histories. In the magazine, national health surveys are taken to further current research on topics such as cancer, diabetes, high blood pressure, heart disease, ulcerative colitis, spina bifida, and bipolar disorder. The Saturday Evening Post Health Show is produced weekly by the Society and features health information relating to diseases, medical problems, prevention, and modern medical solutions. The television show is hosted by the Society's president and medical director, Cory SerVaas, M.D., who interviews prominent physicians, specialists, and national leaders from the medical community. The program is syndicated to cable and independent stations.

Children's Better Health Institute (CBHI)
CBHI is committed to presenting quality health material to educate children from preschool years through elementary school levels. The Institute is the largest publisher of children's health magazines in the country, with a combined circulation exceeding 1.2 million. CBHI also operates the Fitness Farm, featuring approximately 24-acres of facilities for fitness-trail workouts, track and field events, foot races, race-walking, and instruction in tennis, golf, aerobics, nutrition, gardening, basketball, soccer, and tree planting. The Fitness Farm is home to annual fitness events such as the Tulip Time Scholarship Games held in April. More than $100,000 in college scholarships are awarded each year to children 12 and under who come from across the country and compete in metered races; spelling bees; flower, tree and bird identifications; swimming; and talent contests.

Medical Education and Research Foundation
Medical Update, a monthly newsletter that reports on epidemiological surveys and other activities of the Society, is published by this division. A computer department is maintained to analyze results of health surveys published in the Society's publications.
Text Size: 
Museum Gift Shoppe