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1941_06_21--009_SP [The Great Macfadden]

Nu' 10 vo SEPT EINASE.Ft, 51° 015 UtD00i1 gSt 18 .00401kte • 4 4 R *MVOS ACROS 1900- June 21,1941 wheat, nuts and raisins, and contemplating the body beautiful. He is the prophet of the religion of going hatless the year around, champing every mouthful of food 120 times, and subduing the passions with filberts and pecans, sixty-pound barbells and deep breathing. The Birth of a Crusader MACFADDEN was born at Mill Springs, Missouri, on August 16, 1868. At eight he was left an orphan, father having died of delirium tre- mens and his mother of tuberculosis. At least that is his story. Perhaps he was too young to know much about it. It used to be the standard performance of the professional strong man to paint a lurid picture of his awful heredity and environment and of his hacking cough during his puny childhood; then he would lift a pony over his head or pull a spike from a railroad tie with his teeth in order to show the change that had been made in him by the regular daily use of the patent exerciser which he was giving away for the sake of humanity at $2.50 a set. After two or three years as a chore boy on a farm, Macfadden became a chore boy at a country hotel, then a messenger, then a dentist's assistant. On the farm he had thrived on whole-wheat bread. In small towns he grew ill on white bread. This led to one of Macfadden's crusades which came to an end only at the beginning of 1941. He has written millions of words charging that white flour is lacking in min- In his 70's he still flies his own plane nonstop New York to Miami, munches a carrot at the finish to please a photographer. WIDE WORLD SLONtilt. CO rifiStCIO. CUOUllf. PU fearful grimaces at a rapid tempo. This furnishes a rich blood supply to every nerve and fiber of the visage and is supposed to improve the looks, but may after fifty years leave the face slightly musclebound. Macfadden is literally an athlete to the eyelids; he recommends strengthening them by holding the lashes between the thumb and forefinger and having a gentle tug of war with them daily. To exercise the scalp muscles he advises seizing the hair with both hands and pulling it lustily. He even cultivates the muscles of the eyeballs by ogling in all directions and by opening and shutting his eyes under water. His eyes are so good for distant vision that he was able to pass his annual examination for his aviator's license a few months ago, but they are not very good for close work. To read a newspaper he has to hold it at arm's length, but he will not wear glasses, since that would be a betrayal of the Macfadden system for the care and strengthening of the eyes. Macfadden is a testimonial to the merits of his own health system in every respect except dentistry. Although he has written a few treatises on the care of the teeth, he has not been successful with his own. He went direct to Nature for his methods of making sick men well, but he found Nature obscure in her teachings on the subject of molars and incisors. His idea of treating disease by fasting came to him when he noticed that ailing dogs and cats cured themselves by not eating, but he was unable to find any animal that practiced dentistry. Receiving no light on the subject from the animal kingdom, Macfadden had to shift for himself in writing books and articles on teeth. Eventually he abandoned his own teaching and went to dentists, who, as he expressed it, " ma-qsacred me." From the beginning of his career he has been a combined religious fanatic and supersalesman, a mixture of Habakkuk Mucklewrath and Diamond Jim Brady. He has been an old-fashioned revivalist with a gospel of building knobby muscles through the use of home exercising machines, of sleeping on the floor and walking barefoot, of nudity, raw cracked


1941_06_21--009_SP [The Great Macfadden]
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