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Tire-less Toons: Rubber and Fuel Rationing During WWII

Published: December 14, 2016

Tires and fuel were the first items to be rationed in America during World War II. This put a dent in the nation obsessed with automobiles, and The Saturday Evening Post’s cartoonists capitalized on the road rage!

 “Tell me, Dave — she gonna be okay?”H. Middlecamp; March 14, 1942

“Tell me, Dave — she gonna be okay?”

 

H. Middlecamp; March 14, 1942

 

“Malcolm and I feel that our tire problem will soon be solved.”ARTIST; March 21, 1942

“Malcolm and I feel that our tire problem will soon be solved.”

 

March 21, 1942

 

 Daniel Brustlein (aka Alain); September 5, 1942

 

Daniel Brustlein (aka Alain); September 5, 1942

 

 Lawrence Lariar; May 22, 1943

 

Lawrence Lariar; May 22, 1943

 

“I award you this bronze medal for collecting the most scrap. Now, young man, what are you going to do with this bronze medal?”Ben Roth; July 24, 1943

“I award you this bronze medal for collecting the most scrap. Now, young man, what are you going to do with this bronze medal?”

 

Ben Roth; July 24, 1943

 

 Bill Ruble; December 18, 1943

 

Bill Ruble; December 18, 1943

 

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  • These are all great selections. The one on top, ‘Just Married’, the lawn mowing sheep and the bottom two.

    Hopefully the boy said he wanted to donate the bronze medal for the greater good of the war effort, even though I’m sure he wanted to keep it.

    Hard to tell which he chose from the cartoon. With light pinches of manipulation bordering on the guilt card at play here, donation likely won out.