From Viv-O-Mint to Klenzo and Crest to Colgate, the makers of tooth brushes and tooth cleaners have been trying to convince people to buy their brands for well over a hundred years. Here are ads for tooth products going back to 1905.
These ads really show the evolution of tooth brushes, paste, and the style of how they’re presented. Also what was emphasized at different times and what remained consistent. Fortunately it looks like Pepsodent and Ultra-Brite are available on Amazon, Gleem in strange black and white boxes and the more familiar looking box, but the latter is 1980’s vintage.
Irium was/is apparently an older teeth whitening or ‘yellow removing’ ingredient. Ipana was discontinued in 1979 in the U.S. by Bristol-Myers, yet I see it (in regular boxes) for sale on various websites. The first time I ever saw Farrah Fawcett was in an Ultra-Brite ad, I think. Phillips’ Tooth Paste contained milk of magnesia; not quite certain why.
Ipana and Gleem….What happened to those brands? I liked Ipana’s round dispenser. Some company should consider bringing that back. The same goes for Chlorphyl as an anti-halitosis ingredient in toothpaste. That should be brought back as well. Finally, does anyone know what Irium is? I saw that as an ingredient for Pepsodent products? Speaking of which, what happened to Pepsodent and Ultra Brite too? I really liked Ultra-Brite.
Dear Editor:
Nice to see that you mentioned “Rubberset Tooth Brush”.
My uncle was Vice President of Sales for Rubberset Canada, and, sold everything from toothbrush, to wall paper
brushes to railway bridge paint brushes, and, everything in between.
Sincerely
Gord Young
Peterboro Ontario
Comments
These ads really show the evolution of tooth brushes, paste, and the style of how they’re presented. Also what was emphasized at different times and what remained consistent. Fortunately it looks like Pepsodent and Ultra-Brite are available on Amazon, Gleem in strange black and white boxes and the more familiar looking box, but the latter is 1980’s vintage.
Irium was/is apparently an older teeth whitening or ‘yellow removing’ ingredient. Ipana was discontinued in 1979 in the U.S. by Bristol-Myers, yet I see it (in regular boxes) for sale on various websites. The first time I ever saw Farrah Fawcett was in an Ultra-Brite ad, I think. Phillips’ Tooth Paste contained milk of magnesia; not quite certain why.
Ipana and Gleem….What happened to those brands? I liked Ipana’s round dispenser. Some company should consider bringing that back. The same goes for Chlorphyl as an anti-halitosis ingredient in toothpaste. That should be brought back as well. Finally, does anyone know what Irium is? I saw that as an ingredient for Pepsodent products? Speaking of which, what happened to Pepsodent and Ultra Brite too? I really liked Ultra-Brite.
Dear Editor:
Nice to see that you mentioned “Rubberset Tooth Brush”.
My uncle was Vice President of Sales for Rubberset Canada, and, sold everything from toothbrush, to wall paper
brushes to railway bridge paint brushes, and, everything in between.
Sincerely
Gord Young
Peterboro Ontario